TL;DR: Valve confirms its upcoming Steam Machine will not be subsidized and aims for competitive pricing comparable to building a PC. The console offers unique features like a compact form factor, low noise, HDMI CEC, and advanced Bluetooth support, targeting high performance without selling at a loss.
We know most of what we need to know about Valve's upcoming Steam Machine, but we're missing one key detail: its price, especially with suggestions that it'll cost $499... and there is NO subsidizing its price and Valve selling its new Steam Machine at a loss, says Valve.
Valve has now confirmed that it will not be subsidizing the Steam Machine, unlike many generations ago where Microsoft and Sony heavily subsidized -- sold at a loss -- for their consoles, even if the real money for Valve is in games on Steam being sold.
There have been rumors from LinusTechTips commenting to Valve that the Steam Machine could be priced at $499, but said that the "energy wasn't great" when he said that. In earlier interviews with Wccftech, Valve Hardware Engineer, Yazan Aldehayyat, said that the Steam Machine pricing would be "really competitive" to the price of building your own PC at home.
However, in a new interview with Valve, YouTuber "SkillUp", asked directly if Valve would be subsidizing the price of its Steam Machine, asking: "But it's not going to be a sort of subsidized device, like, Valve is not going into this thinking we're going to eat a big loss on this so that we can grow market share or category or anything like that, correct?"